The SYNAPSY Mobile Content Management & Delivery Solution is strictly based on XML & Webservices – with this our customers & partners are 100% free in structuring & designing their own discovery channels in WEB, WAP & Print either by their own or by SYNAPSY’s design & development team.
All storefronts running our solution can be sourced by either the ever growing amount of high quality mobile contents (games, video, audio (music, ringtones), applications or images) developed & aggregated by SYNAPSY or those of yourself or your own content partners.
An indiviualized structure, layout & design provided, the process for setting up one or more discovery channels normally only takes days.
Main features & benefits:
- Convenient and fast setup of Web & WAP portals via XML interfaces & PHP SDK’s
- Easy integration into existing discovery channels or setup of new portals in your look&feel
- Support of WML, XHTML, HTML, VodafoneML, OrangeML & iMode
- Highest possible flexibility in relation to own selection & naming of content-types, categories & specials/ tops
- Workflow optimized & real-time administration of one or many discovery channels via easy to use webinterfaces
- Automated handset detection & content adaptation in mobile storefronts for almost all phones available
- Automated preview processing
- Implementation of almost all payment ways
- Extensive real-time reporting, statistics & customer care interfaces for multiple users and user groups
- Digital Rights Management (DRM) implemented
- Multilanguage support in backends & frontends
- Campaign manager with easy content selection & ordercode activation with XML based interfaces to QuarkXpress & InDesign (for automated print advertisement processing)
- Search functionality implemented
- Send2friend/ send-a-gift functionaly implemented
Use SYNAPSY portal services for:
- Integration of mobile content offerings into MNO’s mobile portals
- Building & running mobile content related WAP & Web channels with your own content or mix/ extend it with the huge content portfolio aggregated by SYNAPSY
- Managing content offerings in print & TV campaigns conveniently
- Integrating mobile content offerings into your marketing-mix